A WNEP-TV tradition aimed at feeding families in need over the holiday season officially kicked off on Thursday.
Newswatch 16's Ryan Leckey helped launch WNEP's Feed A Friend program Thursday morning from Gerrity's Supermarket in Scranton.
Feed A Friend collects nonperishable items for area families in need over the holiday season.
Collection sites include grocery stores, schools, and businesses.
If you would like to get involved, click here!