Google Is Hiring 10,000 Reviewers to Clean up YouTube

Google is going on a hiring spree to try to stamp out offensive videos and comments on YouTube.

The company is recruiting thousands of reviewers to reduce the amount of “problematic content” on its video platform. It’s also introducing tougher restrictions on advertising and making greater use of smart technology.

By 2018, Google aims to have more than 10,000 people “working to address content that might violate our policies,” YouTube CEO Susan Wojcicki said in a blog post. She did not say how many people currently monitor YouTube for offensive videos.

“Some bad actors are exploiting our openness to mislead, manipulate, harass or even harm,” Wojcicki said, adding that YouTube’s trust and safety teams have reviewed nearly 2 million videos for violent extremist content over the past six months.

“We are also taking aggressive action on comments, launching new comment moderation tools and in some cases shutting down comments altogether,” she said.

YouTube has grappled with a series of controversies this year concerning videos available on its platform. It was forced to adopt additional screening measures last month on its kid-friendly platform, YouTube Kids, after reports showed many of the videos there contained profanity and violence.

Companies such as Etihad Airways, Marriott and Deliveroo pulled their advertisements in June — as did the U.K.’s Labour Party — after finding they were appearing alongside videos made by a hate preacher.

Wojcicki said YouTube was taking a “new approach to advertising,” with more manual curation, stricter criteria for videos eligible to show ads, and a greater number of ad reviewers.

“We want advertisers to have peace of mind that their ads are running alongside content that reflects their brand’s values,” she said. “Equally, we want to give creators confidence that their revenue won’t be hurt by the actions of bad actors.”

The company isn’t just banking on more human intervention, however. Its machine learning algorithms have helped remove more than 150,000 videos from YouTube since June that depict violent extremism.

Wojcicki said 180,000 people would have had to work 40 weeks to assess the same amount of content.

“Because we have seen these positive results, we have begun training machine-learning technology across other challenging content areas, including child safety and hate speech,” she added.

13 comments

    • warningfakenews

      Let’s just remember how fast Google is willing to acquiesce to China’s demands for censorship. That Google would sell out Americans should be no surprise. If there is a tyrannical government being installed or maintained, they only want to insure that their role is preserved in it, nothing more. ‘Don’t be evil’, right?

  • warningfakenews

    Lloyd below is correct in whom they want to target and why. Fortunately, Google is likely to censor users so frequently, they will hasten their own demise, so actually- I am FOR them being left to their own devices on this.

    Competing formats need a toehold, and Google themselves will facilitate that.

  • Marie Stoves

    I would like to see tighter control over content also. I have a kid who enjoys the videos involving the game minecraft. I watched a few of them to see what was so great. The fold language being used made me remember our days living on the Navy Base. There needs to be a way to flag this stuff so the parental control programs can weed them out. Not all the videos are bad and there are educational things on there so we don’t want to totally block it all.

    • typical wnep commenter

      Maybe accept the risk that comes with allowing a child on the internet? Sometimes they may be exposed to foul language. I assure you it will not kill the kids.

  • Lloyd Schmucatelli

    “Stamp out offensive content”

    Translation: Delete conservative /Christian videos SPECIFICALLY from white male posters!

    • Lloyd Schmucatelli

      Furthermore, make it more PC so as to not offend anyone.

      Further weakening our society as a whole.

      Editing free speech.

      Unfortunately, there’s no constitution in cyberspace.

      Now with almost every child born being raised and growing up in the matrix, it’s just a matter of time before total dominance is achieved.

    • Dave

      You forgot to add the White Supremacist Hate to your comment.. I will apply just so I can ban you and people like you. Maybe WNEP will follow suit..

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